|
Importance: High
Error «Endless Redirect» Description
Indicates page addresses ultimately redirecting to themselves and thereby generating an infinite redirect loop.
The Importance of the Problem
Endless redirect is equivalent to a broken link. It redirects to itself (straight or via redirect chain) which leads to an endless redirect cycle. Browsers and search engines perceive this redirection as an unavailable address.
Landing on such URLs users see an error page instead of desired content, that's why they may consider the site low-quality and leave it.
When the site has lots of links to broken pages, search engines may also consider it low-quality and drop its rankings in search results. Additionally, search robots waste crawling resources on broken pages, that's why important pages may lack them and not get into the search index. As a result, the site may lose search traffic.
How to Fix Error
Delete internal links to redirects or replace them with links to available pages.
After that, recheck settings of every redirect and remove redirects or redirect chains leading to the initial URL.
|
