Importance: High
Error «Hreflang: Links to Non-Compliant URLs» Description
Indicates HTML pages or PDF files containing links in the <link rel="alternate" /> tag or HTTP response header 'Link: rel="alternate"' with hreflang attributes pointing to non-compliant URLs. Note that to detect this issue you have to enable crawling of Hreflang on the 'Advanced' tab of crawling settings.
The Importance of the Problem
Hreflang instruction allows you to point the search engines to the localized versions of your pages. It is one of the signals for local ranking in the search results.
Search engines will ignore links to non-compliant URLs in hreflang instruction. It may lead to low search results rankings and traffic loss.
How to Fix Error
Delete or replace links to non-compliant URLs.
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